Benefits of Level 2 Electric Vehicle Chargers and DC Fast Chargers for Retailers

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As electric vehicle sales continue to increase, electric vehicle chargers are becoming as hot a product as electric vehicles. To meet the charging needs of EV owners, EV charging infrastructure has become a hot topic. The continued development of EV charging facilities has created new business opportunities for retailers. In this article, we’ll take an in-depth look at Level 2 EV chargers and Level 3 EV chargers and dissect their benefits for retailers.

Table of Contents

What are the types of EV chargers?

Electric car charger manufacturers produce many types of electric car chargers, offering a wide variety of electric car charging solutions. The main types of EV chargers are Level 1, Level 2, and DC fast chargers. Level 1 chargers (AC chargers) are for home users and use a standard power supply with relatively slow charging speeds; Level 2 chargers (AC chargers) are more commonly found in commercial areas and shopping centers; and DC fast chargers are for long-distance travelers and emergency charging users, enabling fast charging in a short period. Businesses and retailers can choose the right charging equipment to meet the changing needs of different user groups when providing charging services.

Level 2 EV chargers:

Level 2 chargers are a common type of public charging facility typically deployed in car parks, commercial areas, and retailer premises. Level 2 EV chargers charge faster than level 1 EV chargers. So, how fast does level 2 charging work? For an average battery capacity EV, level 2 charging speeds can range from 20 to 30 miles per hour. The higher-powered 22 kW level 2 chargers offer faster-charging speeds, especially for EVs with high-capacity batteries, which can be more than 50 miles per hour. However, actual charging speeds are affected by the EV’s battery management system and charger compatibility. Collectively, Level 2 chargers are typically suitable for scenarios where medium charging speeds are required, such as shopping centers, car parks, and commercial areas, making them a convenient commercial charging solution.

The deployment of Level 2 chargers in retailer locations provides convenience for EV drivers, especially in terms of being able to charge at the same time as they are doing their shopping or other activities. This convenience not only provides an additional service to customers but also extends the length of their stay at the retailer’s premises and enhances the shopping experience. For retailers, this is an effective strategy for attracting and retaining customers.

Level 3 Electric Vehicle Chargers:

Unlike Level 2 EV chargers, Level 3 EV chargers use direct current (DC) power to provide higher charging power. This type of charger is typically installed in areas such as major roads, motorway service areas, and junctions, and is designed to meet the need for fast charging on long drives. For retailers, installing Level 3 chargers can attract more customers from further afield, prompting them to explore the services and goods offered by the retailer while charging.

Level 3 chargers, also known as DC Fast Chargers (DCFC), are characterized by their high power output and ability to fully charge an EV in a relatively short period, making them ideal for EV drivers on long journeys or in situations where power is urgently needed.

The benefits of installing an electric charger for retailers?

Increased customer dwell time:

By installing Level 2 and Level 3 EV charging facilities at retailer premises, retailers can expect to attract EV drivers to charge during their shopping trips. Not only does this provide convenience for customers, but it also extends the length of their stay at the retailer’s premises and improves the shopping experience.

Charging electric vehicles while shopping and extending the length of time customers stay helps to improve the shopping experience. By providing this convenience, retailers enhance customer retention and create a more comfortable and integrated shopping environment for their customers.

Attracting new customers and enhancing brand image:

Level 3 DC fast chargers are often installed at key traffic locations, which attracts more passing motorists. By offering fast charging in these hotspots, retailers increase brand exposure and awareness, hopefully attracting a new customer base.

Installing Level 3 charging equipment, especially in convenient locations, makes retailer premises an ideal stopover for EV drivers. This not only attracts new customers but also helps to enhance the retailer’s brand image as a business that cares about the environment and sustainability.

Create a positive social image:

By supporting the development of EV charging infrastructure, the retailer demonstrates its commitment to sustainability and social responsibility. This active participation not only helps improve urban air quality but also earns the retailer a positive social image.

Retailers are actively involved in sustainable development and social responsibility by supporting the development of electric vehicle charging infrastructure. This behavior is not only in line with social expectations but also creates a positive image for the retailer and lays the foundation for sustainable business development.

By gaining an in-depth understanding of the different types of EV chargers and how they can benefit retailers, retailers can better capitalize on the business opportunities presented by the EV era, increase customer loyalty, and drive sustainability goals.

Joint provides you with specialist commercial EV charging solutions:

As a leading EV charger distributor, Joint provides reliable and efficient EV charging solutions for retailers, multifamily properties, real estate, and businesses of all types. By choosing Joint’s EV charging equipment, you’ll not only receive advanced products and superior charging performance, but you’ll also be able to demonstrate corporate social responsibility in your journey towards sustainability. Together with Joint, we believe that EV charging will become more convenient and efficient on the way forward, creating a better and more sustainable traveling experience for users.

Conclusion:

With the rapid proliferation of electric vehicles, the development of EV charging facilities presents a wealth of opportunities for retailers. Level 2 EV chargers and DC fast EV chargers play a key role in providing convenience, increasing customer dwell time, attracting new customers, and shaping the brand image. By actively participating in the development of EV charging infrastructure, retailers are not only enhancing their competitiveness but also demonstrating their commitment to sustainability and social responsibility.